At-Home Salon Startup Secures Maiden Institutional Funding
Home salon services platform Yes Madam has raised Rs 50 crore (approximately $5.2 million) in its maiden institutional funding round led by Info Edge.
The investment was made through Info Edge’s B8 Fund as part of Yes Madam’s Series A funding round. According to regulatory filings with the Registrar of Companies (RoC), the company issued 2,64,987 Series A preference shares at an issue price of Rs 1,885 each to raise the fresh capital.
The latest round values the Noida-based startup at around Rs 750 crore, or nearly $79 million, marking a significant milestone for the rapidly growing beauty and wellness platform.
Company Plans Expansion Across New Cities
Yes Madam said the newly raised capital will be used to expand operations into new cities, strengthen its partner network, invest in technology infrastructure and improve customer experience while maintaining a strong focus on profitability and operational efficiency.
Founded in 2016, the company operates an at-home beauty and wellness services marketplace that allows users to book salon and personal care services through its mobile application and website.
The platform offers services including haircuts, facials, waxing, massages and other beauty treatments delivered directly at customers’ homes through trained professionals.
The startup primarily earns revenue through commissions charged on bookings facilitated via its platform.
Yes Madam Scales Rapidly Across India
Over the past few years, Yes Madam has emerged as one of India’s fastest-growing home services startups amid rising consumer demand for convenience-led beauty and wellness experiences.
The company claims to currently manage more than 3 lakh bookings every month while operating across more than 55 cities in India. It has also onboarded over 12,000 professionals onto its platform to date.
Following the latest allotment, Info Edge has acquired a 6.67% stake in the company. Meanwhile, co-founders Mayank Arya, Aditya Arya and Akanksha Vishno collectively continue to hold a majority stake of 68.61%.
The company has also created a 10% employee stock ownership plan (ESOP) pool valued at approximately Rs 75 crore.
Startup Reports Strong Revenue Growth
While Yes Madam is yet to officially file its FY26 financial statements, the company claims to have recorded revenue of Rs 195 crore for the fiscal year ended March 2026 while remaining profitable.
The startup had previously reported strong financial growth during FY25, when its operating revenue doubled to Rs 93 crore. It also posted a profit of Rs 1.8 crore during the same period, reflecting improving operational efficiency alongside expansion.
Industry experts believe the profitability milestone could strengthen investor confidence as consumer internet startups increasingly prioritise sustainable growth models over aggressive cash burn.
Competition Intensifies In Home Services Market
The latest funding comes amid rising competition in India’s home services and beauty-tech segment.
Yes Madam competes with players including Urban Company, Bengaluru-based GetLook and emerging startups such as Snabbit, which recently entered the instant salon-at-home category.
The sector has witnessed increasing investor interest as urban consumers continue shifting towards app-based convenience services across beauty, wellness and personal care categories.
